Meet the Team

Meet our Leadership Team

Finseta has come a long way since we started out life over a decade ago. Whilst we may have grown in size, scope and footprint, we still retain that key small business ethos of doing right by our customers.

Over the last decade we’ve built a team of subject matter experts who are genuinely passionate about making it easier for companies to do business across borders.

James Hickman

Chief Executive Officer

James has spent over 25 years in the Financial Services industry with the last 20 years’ experience within the FX and payments industries.

Most recently, James was Chief Revenue Officer at Dublin-based fintech business, Fire Financial Services Ltd.

Previously, James spent nearly five years as Chief Commercial Officer at AIM-quoted Equals plc.

Prior to that he was Managing Director at a privately held card & payments business, Caxton FX Ltd.

Judy Happe

Chief Finance Officer

Judy has extensive experience of raising growth capital and executing M&A strategies at digital technology companies. She was CFO of digital mental health provider XenZone, now AIM-listed.

Previous to this, she spent 7 years at cybersecurity business AVG Technologies in financial and operational roles. She co-led its $1.3bn sale to Avast plc. Judy is a qualified Chartered Accountant.

Rob O'Brien

Chief Commercial Officer

Rob has significant experience in the foreign exchange industry, much of which has been in leadership positions.

Previously, Rob has worked at Vorto Trading Ltd, where he was the largest revenue generator and built a business line based on inward investment into the UK from Asian clients. He brings more than 15 years of foreign exchange experience to his role at Finseta.

Jordanna Curtis

Chief Operating Officer

Jordanna has been at Finseta for over 2 years. She is an integral member of our executive team with an unrivalled knowledge of the ins and outs of our business.

Jordanna is an experienced projects and operations leader who has worked across multiple industries. Jordanna has a strong track record of facilitating the management and growth of businesses of different sizes in the technology, real estate and finance sectors.

Jordanna specialises in ensuring the smooth running of companies with complex products and business models.

Bill Newton

Chief Information Officer

Bill has extensive operational experience within financial trading companies having worked in the industry for over 20 years. Bill co-founded ODL securities, a derivatives, equities and FX brokerage, where he held a number of senior management roles including IT Director. There, he designed a number of real-time risk and regulatory reporting systems and was responsible for all back-office development. He was subsequently appointed CIO for London Capital Group and managed a reorganisation of its core systems and infrastructure.

Joshua Best

Head of Compliance & MLRO

Joshua has extensive experience across the Financial Service and Technology sectors, supported by a suite of professional qualifications.

Joshua is an professional member of various professional bodies and is an active part of the AML scene.

Most recently, Joshua was Head of Compliance at US based, TikTok Information Services.

Previously, Joshua worked for Amazon where he supported the company’s European financial services entities and provided second-line advisory, regulatory engagement/reporting, and key control oversight.

Prior to that he has had various roles across the financial crime, AML and regulatory compliance space.

Henry Hatton

Sales Director

Henry Hatton joined Finseta in 2023 as the Sales Director. Henry has extensive experience in the Financial Services and Technology sector, having spent the last 10 years working in deliverable foreign exchange businesses such as Ebury and WorldFirst.

His focus within the organisation is to define and deliver the GTM strategy for the UK.

Before joining Finseta, Henry spent 5 years at WorldFirst, during which the business was acquired by Ant Group, and 4 years at Ebury, where he expanded the business into Southern Europe.

Cameron Hutchinson

Head of Country - Canada

Cameron Hutchinson brings over seven years of extensive experience in the foreign exchange industry, having excelled both as an individual contributor and a leader for go-to-market teams. His specialisation lies in helping Canadian entities manage and enhance their foreign exchange requirements.

His clientele spans a diverse range, including NGOs, SMEs, listed companies, financial institutions/MSBs, and wealth managers.

With a strong foundation built on years of practical experience and a client-focused approach, Cameron continues to drive value and innovation in the Foreign Exchange sector, making a significant impact on the organisations he collaborates with.

Declan Jones

Chief Product Officer.

Declan has extensive experience leading product strategy and delivering value for customers and shareholders in the financial services industry, from large incumbents through to high growth fintechs

Most recently, Declan was at Alpha Group Plc where in his time there, he managed core domains across the business, from payments, data, CRM and internal tooling.

Prior to that he was at Lloyds Banking Group where he launched several customer travel money solutions , improved customer engagement, and shaped the mobile app digital strategy

Declan’s passion and strength lies in working with clients and customers to build high quality experiences 

Sonny Hellmers

Senior currency specialist